many franchisees do not know how to choose the brand, they often choose to enter the brand in the wrong, the results of their own business impact. We must learn more about the principles and methods of selecting the brand, so that we can avoid mistakes, choose a good brand. So, how to choose a good brand to join the mother and child?
, a maternal and child supplies chain stores complete product line: This is the first condition to consider the need for cooperation, for example, consumers want to AVENT, you only want RIKANG, Tim, you are only a gold, one can’t make bricks without straw, if supplier product line is not complete, then you have a good sales ability is of no use.
two, maternal and child supplies chain stores sales experience: like the cooking, the product line is material, how to make excellent flavor and taste of dishes, which need to cook deep level, and the level of experience from the long-term precipitation, if a franchise organizations, he did not set up shop experience, how to teach business?
three, China retail price: no price war, so I want to open a good maternal and child supplies chain stores, the terminal price war requires suppliers to support brand baby products in particular, a wide range of products, can not let the supplier do all of the commodity price advantage! But that is at least and the market prices were flat.
brand on the market is a lot of these brands can bring a good investment franchisee, but also to join the failure of investment. In order to avoid failure, we should choose a good brand. To join the maternal and child supplies, businesses should be a reasonable choice of brand, brand policy, good service, in order to bring you good development.